Aim for Qualified Conversions

The firm focused on streamlining its lead generation efforts, prioritizing high-quality prospects that aligned with its business objectives and project criteria.

Junk leads
high-quality leads

My Approach: How I Delivered

I adopted a focused strategy to eliminate low-quality leads, ensuring that only serious buyers and investors who met the company’s criteria interacted with the ads. Here’s how I achieved this:

I collaborated directly with developers to structure a high-converting landing page tailored to the real estate offerings. The landing page was designed to capture the interest of potential buyers and guide them smoothly through the process.

I then launched an awareness campaign to build interest among a broad audience, helping to establish connections with potential clients at the early stages of their journey.

Finally, I used Google Ads to target high-value conversions, ensuring that the ads reached the right audience and effectively filtered out irrelevant leads, resulting in a more qualified pipeline and increased ROI.

Performance: The Results

A Significant Drop in Junk Leads
More Qualified Leads
A Stronger ROI